During this plenary session, Paul Siefken shares a keynote and conversation on the role of public television in ensuring that students have access to high-quality arts and media programming during the COVID-19 pandemic and beyond.
Paul Siefken, president and CEO of Fred Rogers Productions, ensures that the media company presents the very best in educational children’s media on broadcast and digital platforms and beyond. Siefken most recently served as vice president of Broadcast and Digital Media, steering the broadcast content and managing the digital production pipelines for “Daniel Tiger’s Neighborhood,” “Peg + Cat” and “Odd Squad,” working with respective production partners for each. He also spearheaded initiatives that have taken all three into communities around the country, working with public television stations, museums, science centers, libraries, volunteer organizations and early childhood groups to provide meaningful content that supports the aims and priorities of the respective institutions.
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